Media in the Online Age Revision

Now my computer is playing up too. Aaaargh.

Right, this has appeared on the media in the online age blog but I can't see it. However, the things that have been posted on the aforementioned blog have always been good so am going to assume it is also good and post the link

http://qea2mediainonlineage.blogspot.co.uk/2012/06/final-revision-session-2012.html

Have a look and see if you think it is useful.

SAMPLE ANSWERS

As per the email I've sent, please find the link here too

http://www.ocr.org.uk/qualifications/type/gce/amlw/media_studies/documents/

Audience

Notes on the following in prep for section 1.

Cultural competencies
Mode of address
Age
Gender
Ethnicity
Income / socio-econmic grouping
Young and Rubicum
LifeMatrix
UK Tribe (http://www.findyourtribe.co.uk/ for the test itself)
Hypodermic Needle Theory
Uses and Gratification Theory
Active audiences
Dominant / oppositional / negotiated readings.

Media in the Online Age

A video on the history and possible future of the online age.

A re-post, apologies.

TV in the Online Age

4Seven: Social media + TV + mecasting = Someone at the Guardian obviously has a child about to sit OCR A2...

Battlegrounds: Oh, and this made for the net show too.

And: not forgetting Thisisaknife - Channel 4 being groundbreaking about 7 years ago. Production team's blog here. First ever episode and, by extension, access to all the others, here.

A2 Exam

Digital Technology

Media in the Online Age

"The impact of the internet on the media is revolutionary." Discuss.

The mark scheme starts on page 24 (actually, 25)

Homework reminders:

The application of narrative theory to your music video section A reponse is due 28th May
The answer to the question above is due 30th May.

Ta da

A little early but still concerning

So your 'Music in the Online Age' presentations are due in p3 tomorrow on your blogs. At the moment I can see 4. One of which is on 'Media in the Online Age' rather than 'Music in the Online Age' but that might just be an extra piece of independent thinking so am not worrying too much yet. The ones I have seen are very promising. Using your research you'll be 'we-thinking' tomorrow for an hour with reference to the essays you did and collaboratively planning an essay response which you'll then...yep...have an hour to write it in.

Because I'm nice.

Which leaves 7 (possibly 8) unaccounted for. I'm sure they'll all be present and correct by 11:05 tomorrow morning, of course. Just a gentle nudge if yours isn't up yet and you've forgotten about it. I'll be expecting to see 11 completely different ones; really hope there hasn't been too much group work going on. Because sometimes 'group work' turns into 'one person did it, then I copied the embed code' really easily.

See you in Room 81a (the 6th form computer suite*), p3.

*Yes, I do keep mentioning it, as that has now been explicitly stated 3 times. It'll show me who reads the blog regularly.

The Moderators Are Coming...

The moderators will be around over the next couple of months looking at your blogs. Please continue to use your blogs for tasks I set but,  for the new AS into A2 group, be prepared to be asked shift some music video R&P posts (I'll explain and model it, don't fret).

It is imperative that you don't add to or delete any of your research and planning /evaluation /ancillary posts.

Your posts should now be labelled and there should be a label gadget added for their ease of navigation but it is vital you don't touch anything you've already posted which is used for assessment. The time has been up a couple of weeks, I won't have marked any changes made after the date we agreed and it'll just get confusing which will mean the moderators will have to contact me potentially to work out what is what. And you don't want that because it'll create a very bad impression. Especially if I have to say it was added or altered after my final deadline. No-one has (well a couple of you have, but only very minor cosmetic changes where your images had got squeezed when you uploaded them and had covered some text or if you had already let me know your house had burnt down / cat had eaten your computer and I was aware of a delay past my ultimate deadline), but just in case anyone has a sudden flash of inspiration - too late.

DO NOT MAKE ANY MORE CHANGES TO ANYTHING YOU HAVE ALREADY POSTED WHICH IS USED FOR COURSEWORK ASSESSMENT.

'cos I'll (and maybe even you'll) look like an utter plum.

Here is a picture of a plum, for reference:

A2, see you tomorrow in Room 81a.

A2 ROOM CHANGE

YEAR 13 Room change for Wednesday 23rd May. 81a (6th form computer room) as Room 5 is being used for a controlled assessment.

This'll sort out who is regularly reading the blog and who isn't, won't it? :)

Apply theories of narrative to your music video.

DUE IN MONDAY 28TH IN HARD COPY (NOT AS A BLOG POST)


Spend as long as you need on this answer. In the exam you'll have 30 minutes but it is vital I see your best, most accurate work as then it is just a case of plugging holes and getting the timings right rather than seeing what you can do in 30 mins. We'll do timed ones later!

The question is: Apply theories of narrative to your music video.
The marks: Out of 25

Things to remeber / consider including:

Technical codes
Written / Verbal codes
Symbolic codes
Structure
Character
Conflict

Key theorists to consider:

Todorv
Propp
Saussure
Derrida
Levi-Strauss
Barthes

Remeber:
Use the explanation, argument, analysis / examples / terminology forumla to shape a detailed answer.

Section 1 Exam

Over
view - note: replace references to what their candidtaes did with 'music video' and what you did at AS

Another overview - exclude slides 12, 14 - 21

Useful for theorists, as always - ignore anything that is about magazines etc

Todorov's Narrative theory

Music in the Online Age

The following does not replace the need for independent thought or research. it is there to support. And, obviously, not everything in the links below is designed specifically to answer the A2 question, but all links do contain useful information which you can use.

iTunes
History of iTunes (in need of updating)
Some more on iTunes
The Impact of Online on the Music Industry (yes it says you have to pay for the whole thing but if you scroll down you'll find you get a few excerpts gratis) 
Napster
A candidate from 2009's thought son Spotify (brief)
A candidate from 2011's thoughts on HMV

Obviously expecting much more detail, much more interactivity and generally more Awesome from you that the last two posts which obviously were introductory research (some good ideas there) so they're good starting points.

Blog Tidied

With the coursework component complete for all and the AS group having just fininshed their exam, I have reverted to draft all the related posts. All that is remaining are posts on Media in the Online Age and a few on music videos.

Print Platforms in the Online Age

Accountancy Age Migrates

Incisive Media

TV in the online age

Television on the online age blog

COVER - YEAR 13

Good morning.

Working on your blogs has killed me. Slight exaggeration, but the blooming mass of pills they've got me on to fix me has pole-axed my immune system and am currently very, very phlegmy. It is not pleasant.

But fear not, for here is the cover work! Hooray!

It builds on your existing knowledge and will form a part of the following lesson on week Wednesday (23rd May).

Yes, you are expected in.

PART ONE


Blog admin Now is your chance to go through your blog and check:

1) All the labels you'd want are there and you've got a Labels gadget on your blog (go Dashboard --> Design --> Add Gadget --> Labels);
2) Every title of every post is completely clear;
3) Delete any random posts which are blank or just a couple of words becuase you never actually got around to finishing them.

PART TWO

Create a post, as clearly and effectively laid out as you can, summing up what you have done (imagine it is the first post the moderator will see) in terms of research, coursework and evaluation.  Just a paragraph.

The post should also contain:

1. An explanation of what you have done this year for your coursework;
2. Hyperlinks (create them in the posting template using the Link button) taking people to all the content you have labelled as 'Research and Planning' , 'Evaluation' and 'Ancillary' as well as your YouTube channel.

PART THREE AND HOMEWORK

Using the ideas here as a STARTING point create your own detailed presentation on MUSIC in the online age. This must be completed for WEDNESDAY 23RD MAY. Your presentation should include:

• Images
• Videos
• Clear and detailed reference to AT LEAST three different music industry institutions;
• How have online media developed? (change from the past)
• What has been the impact of the internet on media production? (does it allow more people to produce their own media? what effect has it had on mainstream media?)
• How is consumer behaviour and audience response transformed by online media, in relation to the past? (audiences and the difference the internet has made)
• To what extent has convergence transformed the media? (technology's impact- mobile devices, tv online, etc)
• Contain loads of technical terms such as interactivity and connectivity to, literally, name but two;
• Include clear and detailed reference to AT LEAST two theorists;
• The past;
• The present; and
• The future.

Don't just sit there. Get cracking. Also, for extra ideas, if you go on to my blog and use the label gadget to filter all the posts down to just the ones I have labelled 'Media in the Online Age' you should get quite a bit of material there to help you.

Media In The Online Age - Music Industry on Prezi

participation in an Online Age

Really interesting blog for Year 13.

That is all.

Music in the Online Age

A2 Exam

Chief Examiner Guide to Questions 1a, 1b and 2 (media in the online age)